I am in France where wine flows at very low prices, but not all that much cheaper than what one pays for wine in the US. The price difference, given the distance, seems to be appropriate. That said, I would put a $3 bottle of Trader Joe's syrah up against almost any lower priced wine here. So it is possible to find low priced wine in NC that is no more expensive than in France.
When it comes to olive oil, the situation is very different. Here in France, we have many olive oils that are priced very high, and perhaps they merit the price. We have many very expensive olive oils in NC as well, some of which were on offer at Southern Season in Chapel Hill recently. What we don't have anywhere in NC that I have found is cheap olive oil. Here in France, I can buy a bottle of perfectly OK and good for you olive oil - one liter - for 3 USD. Yes, Three USD. Now, why can't we find olive oils priced comparably in NC?
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